Liftoff, a leader in mobile marketing and advertising, has announced the release of Cortex, its next-generation machine learning (ML) platform designed to enhance the effectiveness of mobile ad campaigns. By employing advanced neural network models, Cortex takes a significant leap forward in optimizing ad spend and improving campaign results, setting a new standard in mobile advertising technology. The Power Behind Cortex: Advanced Neural Networks Built upon years of innovation and technological refinement, Cortex offers advanced computing capabilities, processing data at more than ten times the capacity of traditional logistic regression models. This increase in processing power enables Cortex to recognize…