Recognising Excellence in Digital Marketing Novi, a leading UK digital marketing agency, has been honoured at the UK Paid Media Awards 2025, winning Travel/Leisure Campaign of the Year for its exceptional work with English Lakes Hotels. This prestigious award recognises Novi’s ability to leverage data-driven strategies, enhance audience engagement, and drive commercial success through innovative paid media campaigns. The campaign delivered remarkable results, achieving a 201% increase in conversion value and a 229% year-on-year uplift, positioning English Lakes Hotels as a premier hospitality brand. By balancing key performance metrics with cost efficiency, Novi ensured sustainable growth while maintaining a strong…
hospitality
Strengthening Its Boutique Hotel Portfolio in the Lake District The Kronen Collection, the hospitality group behind the renowned Jesmond Dene House, has expanded its presence in the UK’s boutique hotel sector with the acquisition of Borrowdale Gates Hotel. Nestled in the heart of the Lake District, this historic country retreat now joins an impressive portfolio that includes Jesmond Dene House in Newcastle, The Crown Hotel in Wetheral, and The Kilbirnie in Newquay. A Historic Escape in the Heart of Cumbria Borrowdale Gates Hotel is located at the entrance to the picturesque Borrowdale Valley, offering guests a peaceful retreat surrounded by…
London Neon, a leading innovator in bespoke neon signage and lighting, proudly announces new collaborations with top-tier brands, marking a pivotal moment in its rapid expansion. These partnerships solidify the company’s position as a preferred provider of customised neon solutions across various sectors. Surge in Demand for Custom Neon Products Over the past year, demand for London Neon’s bespoke, premium neon products has surged significantly. Specialising in custom designs that seamlessly combine artistic flair with cutting-edge technology, the company has captured the attention of significant players in retail, hospitality, and entertainment. A London Neon spokesperson expressed the company’s excitement about…