Lightricks, the AI innovators behind popular apps like Facetune, Videoleap, Photoleap, and Popular Pays, have officially announced that LTX Studio beta, the world’s first AI-driven storyboarding and prototyping platform, is now accessible to the general public. This groundbreaking platform, specifically designed for creative professionals in the film and marketing industries, provides real-time, intuitive generative and editing solutions that elevate visual storytelling to new heights. The public release includes a host of new features that extend the platform’s capabilities, such as enhanced character and frame control and a robust multi-user collaboration feature.
LTX Studio seamlessly integrates proprietary AI research conducted by Lightricks engineers with the latest advancements in licensed and open-source generative AI models. This unique combination is set to redefine the creative process, offering an all-in-one solution that streamlines video production planning and execution. Creative professionals—from independent filmmakers to large-scale production companies and advertising agencies—can now develop, visualize, storyboard, and pitch their creative concepts with a level of efficiency and control that was previously unattainable.
Opening LTX Studio to the public reflects our steadfast dedication to advancing video creation with cutting-edge AI tools, stated Zeev Farbman, CEO and co-founder of Lightricks. We firmly believe in the disruptive power of generative AI as a key driver of market transformation. By working closely with our design partners and the broader creator community, we’ve ensured that LTX Studio meets their diverse needs more effectively than any other solution currently available. Our dedication to exploring new technologies and enhancing the capabilities of LTX Studio remains at the forefront of our mission.
LTX Studio’s comprehensive suite of AI features has been carefully refined based on detailed technical and creative feedback from over 35,000 members of the creative community. The latest updates to the platform focus on several key areas:
Enhanced Collaboration:
The new collaboration feature allows creative teams to work together more effectively through live edit views. Future updates will introduce additional collaborative tools, including commenting and suggestion capabilities, further enhancing team synergy and workflow efficiency.
Character Acting:
LTX Studio now offers advanced character acting features, syncing realistic voices with lip movements for any character. This allows users to customize facial gestures and dialogues by referencing real human videos. Users can generate voiceovers from text using AI or upload their own voice files. Upcoming updates will include the ability to switch voices for character dialogues and full scene editing capabilities, offering unparalleled creative freedom.
Generation Control:
The platform now provides users with more control and accuracy in creating the desired frames and motion sequences. The Frame Creator tool enables users to craft frames using prompts and scribbles, while Keyframe Control generates frames between specified start and end points, ensuring a seamless and precise visual narrative.
LTX Studio’s capabilities were recently showcased in a high-profile project by financial services company eToro, which used the platform to create an AI-generated advertisement that aired during the Paris Olympics. This case study highlights LTX Studio’s ability to produce high-quality, realistic video content, demonstrating how brands can effectively leverage the platform to create compelling visual stories.
Pricing:
LTX Studio now offers a flexible tiered pricing model. Users can experience the platform for free with limited generative AI capabilities, or choose from a range of subscription plans based on their monthly generative time needs. For enterprises and larger organizations, custom plans with premium features are also available.
As Lightricks continues to innovate, the company has laid out an ambitious roadmap for LTX Studio leading into 2025. The focus will be on leveraging AI to further revolutionize the visual storytelling experience and empower professional creators worldwide to explore new creative horizons.
