Jacquie Lawson, one of the world’s most recognised ecard brands, renowned for its high-quality art, animation, and music, has announced the launch of its 15th annual Digital Advent Calendar. This year’s festive calendar transports users to the romantic and enchanting city of Paris, offering a virtual celebration of Christmas in the “City of Light.”
A Magical Parisian Experience
The 2024 Advent Calendar immerses users in the beauty and charm of Paris during the Christmas season. From the iconic Eiffel Tower and Notre-Dame Cathedral to the scenic River Seine and the lively ambiance of the Moulin Rouge, the calendar perfectly encapsulates the spirit of Paris. Every day, users will enjoy delightful animated stories, festive games, and engaging puzzles, all set against the backdrop of a Parisian winter wonderland.
Maren Bean, Creative Director at Jacquie Lawson, shared her excitement about this year’s theme: We’ve always had a deep admiration for Paris, and this year, it felt like the perfect time to bring the magic of the City of Light into our Advent Calendar. The team loved researching and exploring Paris’s rich history, incorporating beloved holiday traditions and a few unique touches that will surprise our audience.”
Features Designed to Delight
In this year’s calendar, users will enter a stylish Parisian apartment offering panoramic views of the city. This will serve as their virtual home throughout the festive season, with daily surprises to unwrap. These include festive games, puzzles, and the chance to redecorate the apartment with their personal flair. A new feature this year is the charming French tradition of hanging Santas from windows and balconies, with a hidden Santa placed in a different location across Paris each day, from December 1st to 25th.
Another exciting addition is the interactive Paris guidebook. By clicking on a Métro sign within the calendar, users can explore a map of Paris, complete with evocative descriptions and stunning images of the city’s most iconic landmarks. The calendar also includes an art gallery that showcases Parisian-inspired artwork, a recipe book featuring delightful holiday treats, and French carols specially recorded by the children’s choir of Notre-Dame Cathedral.
A Truly Immersive Digital Experience
The 2024 Jacquie Lawson Advent Calendar is designed to offer users a complete and immersive Parisian experience. It’s not just a calendar, it’s a digital journey filled with French culture, Christmas magic, and interactivity. Whether users are enjoying a quiet moment in their virtual Parisian apartment or solving puzzles inspired by Parisian landmarks, this calendar is a celebration of the holiday season like no other.
Easy Access and Gifting Options
Once purchased, the Jacquie Lawson Paris Advent Calendar can be enjoyed on a range of devices, including iPhones, iPads, Android devices, and both Windows and Mac PCs. It can be gifted easily through the Jacquie Lawson website, allowing users to share the Parisian experience with friends and family.
This year’s Paris Advent Calendar is sure to delight both long-time fans and new users. By combining tradition, culture, and innovation, Jacquie Lawson has created an unforgettable way to count down to Christmas, all while embracing the spirit of the season in one of the world’s most celebrated cities.
