Premium franchise expands with single-store partnerships and regional supply chain improvements
CoCo Bubble Tea, a global leader in the bubble tea industry, has achieved significant milestones in both Europe and the UK, thanks to its innovative franchise model and support for small-business owners. After launching single-store partnerships earlier this year, CoCo has focused on strengthening its supply chains and providing enhanced assistance to its franchisees. To further showcase its unique offerings and business opportunities, CoCo will be attending The National Franchise Exhibition on October 4-5 in Birmingham, UK (Booth T40), where entrepreneurs can learn more about becoming part of the CoCo family.
Supporting Franchise Growth
Kody Wong, Director of Business Development at CoCo Bubble Tea, expressed pride in the success of their franchise network, especially in Europe and the UK. Our partners in the UK and Europe have demonstrated remarkable dedication and enthusiasm for the bubble tea market. Their dedication has resulted in several ‘firsts’ for CoCo, and we’ve worked diligently to streamline supply chains and reduce costs to ensure they have all the resources they need to thrive.
In March 2024, CoCo made single-store franchise partnerships available to individual entrepreneurs in Europe and the UK for the first time. This marked a major shift in the brand’s strategy, enabling smaller-scale business owners to participate in CoCo’s success story. CoCo has since expanded region-specific supply channels and introduced new training programs to support these partners.
Enhancing Supply Chain Efficiency
CoCo’s commitment to franchisee success is evident in its focus on operational efficiency. To improve margins and ensure faster delivery of supplies, CoCo recently enhanced its supply chain infrastructure in the region. A new dedicated regional warehouse has been established to minimize shipping times and better serve European and UK franchisees. This move allows franchisees to focus on growing their businesses while benefiting from a smoother, more reliable supply chain.
Single-Store Partners Fueling Regional Expansion
Europe’s bubble tea market is projected to grow at a compound annual growth rate (CAGR) of 8% through 2032, and CoCo’s single-store partners are helping to drive this expansion. Since the introduction of single-store partnerships, CoCo has reached key growth milestones in various European and UK markets. These include the opening of new stores in:
- Glasgow
- Rome
- Antwerp
- Valencia
- Granada
- Germany (CoCo’s first-ever store in the country)
The successful opening of these new locations demonstrates CoCo’s ability to seamlessly integrate into different cultures and communities across Europe. In Spain, for example, the launch of a CoCo Bubble Tea store in a local mall attracted strong interest from nearby residents, highlighting the brand’s appeal and its positive impact on local economies.
A Trusted Partner for Entrepreneurs
With over 5,000 stores worldwide, CoCo Bubble Tea has built a reputation for supporting its franchisees with a comprehensive range of resources. The brand provides high-level support across supply chain management, training programs, marketing, and more to ensure the long-term success of its partners. Thanks to its extensive menu and strong research and development capabilities, CoCo is also well-positioned to adapt to diverse consumer tastes, cultures, and local preferences, making it an attractive opportunity for aspiring entrepreneurs.
