Infinix has made a significant impact at this year’s PUBG Mobile World Championship (PMWC), which concluded with exceptional success. This year’s event, held during the Saudi Esports World Cup (EWC), was lauded as unprecedented due to its record-setting prize pool exceeding $60 million. The championship captivated a global audience and highlighted the growing prominence of esports.
As the official gaming smartphone partner for PMWC, Infinix showcased its cutting-edge technology and immersive gaming experiences. “Our involvement has brought a new dimension to this year’s event,” said Tony Zhao, General Manager at Infinix. “We’ve enhanced the experience for both players and fans, demonstrating Infinix’s leadership in the esports sector.”
Infinix’s Role in Revolutionising Esports
Saudi Arabia’s Gamers8 initiative has firmly established its reputation with the introduction of the “Oil Cup” and the official launch of the Esports World Cup. This landmark event has drawn worldwide attention and aspirations towards the Middle East. Infinix played a crucial role in powering the PMWC during the EWC, displaying its technological prowess and forward-thinking approach.
Infinix created a range of digital props for PUBG Mobile, including parachutes, T-shirts, and weapon skins, which became highly sought-after items during the competition. The surge in “unboxing videos” featuring these props further solidified Infinix’s presence in the esports community. The ‘PMWC Dream Team’ award, which included an exclusive co-branded gift box from Infinix, generated significant buzz and enthusiasm among fans.
ALPHA 7 Triumphs with Infinix Technology
The GT 20 Pro:
Infinix’s flagship gaming smartphone, the GT 20 Pro, was pivotal in delivering a superior gaming experience at the PMWC. Featuring a dual-core processor, a gaming-optimised GPU, and Infinix’s proprietary game optimisation software, the GT 20 Pro was the official device of the tournament. Its advanced performance contributed to ALPHA 7’s championship victory, showcasing innovative technology at its finest.
Future Innovations and Partnerships
Infinix is also forging ahead with its collaboration with Tencent’s Timi Studio and MediaTek to establish a joint gaming laboratory. This partnership aims to push the boundaries of gaming technology, promising even more exciting developments for gaming enthusiasts globally.
Infinix: Setting New Standards in Esports
The collaboration between Infinix and PMWC represents a new blueprint for brand leadership in the dynamic esports industry. As the official gaming smartphone partner, Infinix has injected new energy into the event, enhancing the experience for players and fans alike. Looking ahead, this partnership is set to become a model for how brands can excel within the thriving esports ecosystem. With ongoing support and innovation, Infinix is poised to drive further milestones in the world of esports.