A Breakthrough in Speed Writing and Publishing
Award-winning coach, bestselling author, and personal empowerment specialist Taz Thornton has once again made waves in the literary world by writing and publishing her fifth book, The So What? Mindset – Two Words That Will Change How You Think About Everything, in just one week.
Within days of its release, the book topped its Amazon category rankings, cementing Taz’s reputation as an influential voice in personal development. This follows the success of her previous book, The Little Book of Provocative Coaching Questions, which also became a bestseller after launching just before Christmas.
Taz is well known for her bold and authentic coaching approach, helping individuals break through barriers and build confidence. Dubbed the “Pink Powerhouse”, she has once again demonstrated the power of focus, determination, and discipline in achieving remarkable results.
The Power of Focus and Determination
Writing a book in just seven days might seem impossible, but for Taz, it was a challenge she embraced wholeheartedly. “This wasn’t a rushed job,” she explained. “It was about maintaining absolute focus, removing distractions, and committing to a clear vision. I wanted to prove how much can be achieved when we channel our energy in the right way.”
The So What? Mindset delivers practical strategies for overcoming self-doubt, cutting through mental clutter, and taking decisive action. It encourages readers to shift their perspectives and develop confidence in their decision-making processes, making it a valuable tool for both individuals and business owners.
From First-Time Author to Publishing Powerhouse
Taz’s journey as an author has been one of growth and transformation. Reflecting on her evolution as a writer, she shared, “My first book, Whispers From The Earth, took nearly a year to complete, and I even had to ask for an extension. Now, with years of experience, I’ve found my rhythm. Writing a book in a week was intense, but it was also an exhilarating experience that reinforced the power of passion, practice, and discipline.”
Her ability to master rapid content creation is a skill she credits to years of coaching, mindset training, and unwavering commitment to personal growth.
An Empowering Message for All
Fresh from winning Business Coach of the Year at the Prestige Awards 2024/25, Taz continues to inspire individuals to push past self-imposed limitations and take bold action. A triple TEDx speaker and a multi-award-winning coach, she has helped countless people unlock their full potential with her straight-talking, empowering style.
“This book is for anyone who has ever doubted themselves, felt stuck, or struggled to move forward,” she said. It’s designed to give people the clarity and confidence to take action. My hope is that The So What? Mindset becomes a go-to resource for those ready to break through mental barriers and create lasting change.
Now Available on Amazon
The So What? Mindset – Two Words That Will Change How You Think About Everything is now available on Amazon, where it continues to gain traction as a must-read for those seeking to develop resilience, shift their mindset, and achieve personal success.
